how to make a good ad?

Advertisement designing involves three steps writing an ad, followed by designing and testing. For ad writing use precise and different language that attracts the attention of your customer. Be innovative and unique while designing your ad. Know your customer, be aware of his or her requirements and learn to target them. The ad must explain and depict the salient features of its product that must be explained how different it is from your competitors. Moreover it must contain all the required information about the item to be displayed. Use repetition but with care repetition must contain the distinguishing features. Different types of ads can be used to see which attracts the customer the most for example giving contacts with names of representatives at the end of ads to see which has the best response, or use different face book pages. In short making good advertisement is a creative job that requires both intelligence and skill.