In the modern industrial societies, media plays an important role in a person’s life. Media is a source of information for people e.g: newspapers and news channels, by which people create their point of view, effecting their social behaviour. Usually ...
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To what extent is advertising creating a global culture?
anusheAdvertising is a process of making advertisements for commercial goods and services. There are two types of advertising; informative and persuasive. In informative advertising, providing information about the good or service is the promotional scheme. However, in persuasive advertising different ...
To what extent does nurture effect human behaviour?
anusheIn sociology nurture is the social and psychological development of a person because of the his/her experiences and the environment he/she lives in. While nature is the social and psychological development of a person by his/ her genetics and innate ...
How Can People Resist the Power of Oligarchical Leadership?
anusheOligarchy is a form of power structure in which a group of people usually the elite have the control over the country. In an oligarchical leadership, the rate of people living under the poverty line increases rapidly. Social class differences ...
To what extent are social class differences disappearing in modern industrial societies?
anusheIn the modern industrial societies, peoples’ lifestyles have changed, so have their living standards. Along this, the levels of education have also increased by which people have known how the class differences have negatively effected the society. However, no society ...
Sociology and Biological Factors
anusheBoth, sociology and biological factors have had contradictory view for several years. Biological factors are the effects of the anatomy of people on their behaviour and actions in a society. However, sociology explains that different social activities, cultures, norms and ...
Advantages and Disadvantages of Pre-coded Questions,
anushePre-coded questions are a type of questionnaires, in which respondent answers are given from which the answer must be chosen. This types of questions are quick and easy to analyse. However, such questionnaires aren’t 100% accurate.
Types Of Sampling in Sociological Research.
anusheIn sociological research, sampling is a process of selecting units(people or organisations) from a population of interest to study it in order to come up with fairly generalised results. There are different types of sampling; random, quota and systematic sampling ...
Advantages and Limitations Of Using Unstructured Interviews In Sociological Research
anusheInterviews are a form of primary research. Interviews can be structured or unstructured. In structured interviews, the interviewer prepares a set amount of structured questions. However, in an unstructured interview, the interviewer has prepared a few structured questions, but depends ...
Society,Culture and Feminism.
anusheAccording to sociology, there are three types of lifestyles; patriarchal, matriarchal or symmetrical. In a patriarchal lifestyle, men are the major breadwinners and decision makers, whereas in a matriarchal lifestyle women have the upper hand. According to history, mankind has ...
Putting the blame where it’s due.
anusheA few days back, when the picture of a Pakistani girl riding a bike along her mother trended on social media, I went through different types of comments regarding her. A few appreciated her for breaking a norm, and many ...
Disadvantages of a Monopoly.
anusheMonopoly is the the exclusive possession or control of the supply or trade in a commodity or service. A monopoly has many disadvantages. A monopoly tends to have a poor level of service. A monopoly market is best known for ...
Advantages of a Monopoly.
anusheMonopoly is the the exclusive possession or control of the supply or trade in a commodity or service. Monopolies usually have disadvantages but in some circumstances they have advantages. There are more economies of scale in a monopoly. With increased ...
Monetary Policy
anusheMonetary policy is the by which the government controls the supply of money, often targeting the interest rate and inflation rate. It also aims to contribute to economic growth and stability, to lower unemployment, and to maintain predictable exchange rates ...
Fiscal Policy
anusheFiscal policy is the use of government’s money in order to influence The fiscal policy effects; aggregate demand and the level of economic activity, Savings and Investment in the economy and the distribution of income. There are three main types ...
Balance Of Payment Stability.
anusheBalance of payments stability is the balance between negative and positive balance of payments. The balance of payments is positive if the exports are more than imports, however it is negative if the imports are more than the exports. If ...
Balance of Payments
anusheThe balance of payments of a country is the record of all economic transactions between the residents of the country and the rest of the world in a particular period, most commonly a year. These transactions are made by everyone; ...
Skilled and Unskilled Earning
anusheOnes earning depends on whether he is skilled or not. Usually people who belong to the primary sector are unskilled and earn less, such as raw material extractors. People from the tertiary sector are skilled and earn a lot more ...
Male and Female Earning
anusheIn some companies employees are paid according to their gender. In some companies men are paid more than women as they are considered more superior and skilled. And in some companies, women earn more by appealing the employers which belong ...
Private and Social Costs
anushePrivate cost is a producer’s or supplier’s cost of providing goods or services. It includes internal costs incurred for inputs, labor, rent, and depreciation but excludes external costs incurred as environmental damage.However, social cost is the expense to an entire ...
Functions of the Central Bank
anusheThe main function of the central bank is to control the nation’s money supply i.e monetary policy, through active duties such as managing interest rates, setting the reserve requirement, and acting as a lender of last resort to the banking ...
Price Elasticity of Supply
anushePrice elasticity of supply is the measure of the responsiveness of quantity supplied to a change in price. A product is perfectly elastic when the the quantity supplied is infinite with the 1% change in price. A product is relatively ...
Price Elasticity Of Demand
anushePrice elasticity is a measure of effect of a price change or a change in the quantity supplied on the demand of a product or service. Price elasticity of demand is a measure that gives the percentage change in quantity ...
How far are family roles equal in the modern industrial societies?
anusheIn the modern industrial societies, equal family roles are arguable.It can be said that family roles are equal to some extent but it cannot be denied that some people still live very traditionally. The dominance of women in the professional ...
Explain why women find it difficult to find equal rights in the family.
anusheThe major reason for such inequality is the stereotypical image of a female. This stereotype pictures a woman as financially dependent, with no right to take family decisions and only live as a house-wive. Despite the increasing dominance of feminist ...
Explain why are divorce rates high in the modern industrial societies?
anusheIn the modern industrial societies divorce is not considered a taboo as earlier, which used to bound people to carry on with their unsuccessful marriages. People now get married with a lot of planning which makes them expect a lot ...
How far and in what ways are families in the modern industrial societies as important as they were in the past?
anusheIt is believed that the importance of families have faded in the modern industrial societies due to modernisation, It is said that with modernisation individual and professional lives are considered more important. They said people who first were living traditionally ...
Sex and Gender
anusheSex and gender is a highly debatable topic as people believe that they are the same thing yet they are not. Sex refers to the biological difference between men and women,such as genitals, internal reproductive organs and body hair. However, ...
Social Control
anusheSocial control is the social process of persuading or forcing individuals to conform to the values and norms. There are two types of social control; formal and informal. Formal social control is that in which the law is used to ...
Role Conflict
anusheRole conflict is a scenario in which the same person has to play several roles at the same time. A perfect example of role conflict is a working mother in a serial packet family system, who not only manages the ...
Socialisation
anusheSocialisation is the process of learning by interacting within social institutions. There are two types of socialisation; primary and secondary. Primary socialisation is the basic and initial socialisation of a child. It is the one within the social institution of ...
Understanding Sociology
anusheSociology and Biological Explanations: Both, sociology and biological explanations have had contradictory view for several years. Biological explanations concentrate on the anatomy of people to evaluate their behaviour and actions in a society. However, sociology concentrates on different social activities, ...
Production: Types of Production and Their Advantages and Disadvantages.
anusheThere are three main types of production; job production, batch production and flow production. Job production is where a single product is made at a time, e.g cakes that are made according to the order given. It is most suitable ...
Promotion and Types of Promotion.
anushePromotion is the publicizing of a product, organization, or venture so as to increase sales or public awareness. Companies/firms promote their business and product in order to introduce a new product onto the market or increase sales of an existing ...
Product Life Cycle
anusheAlike anything a product also has a life cycle. A product life cycle has five stages, introduction, growth, maturity, saturation and decline. Introduction is the most difficult and expensive stage. It is when the product has to launch itself and ...
Marketing Mix: 4Ps of Marketing.
anusheA marketing mix is the combination of product, price, place and promotion in order to make a perfect product. In order to start a business, the producer needs to create a product, which fits the needs the needs and wants ...
Mass Marketing and Niche Marketing.
anusheMass marketing is a way of business marketing in which a business targets the entire market with one basic market strategy. Mass marketing is difficult to start up but it is an easily profitable marketing scheme. It also saves time, ...
Market Research: Primary Research and Secondary Research.
anusheMarket research is the systematic gathering and interpretation of information about individuals or organisations using statistical and analytical methods and techniques of the applied social sciences to gain insight or support decision making. There are two types of market research; ...
Communication: Effective communication and barriers.
anusheCommunication can be defined as the process by which a message is exchanged from a sender to a receiver. It can be either internal or external. Internal communication is the one one done within the business, and external is the ...
Advantages and Disadvantages of Multinationals
anusheMultinationals are the businesses or companies that operate in several countries. A multinational has more access to costumers and deal with the international market of goods and services. Multinationals have a wider scope of growth as it helps manage the ...
Joint Ventures and Franchises.
anusheJoint ventures and franchising is a widely spread form of businesses. A franchise is a business based on the use of brand names, promotional logos and trading methods of an existing successful business. In franchising, the franchisee buys the licence ...
Private Sector Businesses
anusheThere are five different types of private sector businesses; sole traders, partnerships, private limited companies, public limited companies, co-operatives. Sole trader is a business owned by one private person. It is the most common business enterprise. Partnership is a group ...
To what extent is the nuclear family still the most dominant type of family, in the modern industrial families?
anusheThe nuclear family system is a widely spread form of family, as it consists of two hetro-sexual partners and their biological. In many societies it is commonly experienced, yet other family types are growing in the society as well. Most ...
Increased Competition and it’s impact.
anusheWith continuous growth of private business sector, competition in business is increasing rapidly as well. Businesses aim to have increasing profits, market share, and sales volume by varying the elements of the marketing mix: price, product, distribution, and promotion Competition ...
E-Commerce: Benefits and Drawbacks.
anusheE-Commerce is a digital market where goods and services are sold. It has many benefits and drawbacks too. It is an easier and convenient way, and people use it to save time and energy. People can also compare prices, instantly, ...
Interest Rate
anusheInterest rate is the cost of borrowing. Interest rate usually set on loans by banks. Interest rate is determined the rate of demand and supply, rate of inflation and decisions of the government.If there is an increase in the demand ...
Private and Public Sectors of a Business
anusheA business is divided in two sectors, private sector and public sector. Private sector is the ones that is owned and run by private people and government doesn’t interfere in it. Organisations in this sector are profit intensive. Public sector ...
Stakeholders in a Business
anusheStakeholders are the individuals that are affected by business activity and are interested in it. A business has internal and external stakeholders. Internal stakeholders are the people or groups who work directly in a business, e.g employees, owners and investors ...
Objectives of a Business and their importance.
anusheBusiness objectives are the set aims and goals of a business. A business is always set up in order to gain profit. If a business is successful in gaining profit, it is considered a successful one. Productivity is also a ...
Features Of a Capitalist Economy
anusheA capitalist economy can be defined as one in which the economy is in hands of private individuals or corporations. This system is based on self-interest and profit motifs. In a capitalist economy people have the access to private ownership ...