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Mass Marketing and Niche Marketing.

Mass marketing is a way of business marketing in which a business targets the entire market with one basic market strategy. Mass marketing is difficult to start up but it is an easily profitable marketing scheme. It also saves time, ...

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The 4P’s of Marketing

The marketing mix is a business tool used in marketing and by marketers. The marketing mix is often crucial when determining a product or brand’s offer, and is often associated with the four Ps: ▪️ Price: What the price of ...